Each and every one of us knows what it’s like to perform an online search and get results that are not even close to what we were searching for. This can be quite frustrating. Fortunately, there are plenty of simple steps you can take that can ensure more relevant search results.
Keep it simple
Use the fewest number of words or phrases you can. If you’re looking for Chinese takeout in your neighborhood, type in “Chinese food” as well as the name of your city or your zip code. That should garner appropriate results even if you aren’t sure exactly what you’re looking for.
Learn about Boolean
Whether you know it or not, you are probably familiar with Boolean searches. This simply refers to using terms like “and,” “not” and “or” in your online searches. This is a smart thing to do when you are more informed about what you’re searching for and know which terms you wish to include or exclude.
You can also have the same effect by using simple pluses and minuses in your searches. If you want to include a term in your search simply put a “ ” right before it in the search box. If you want to guarantee that a certain term does not pop up in your results, place a “-“ before that word or phrase.
Preciseness is one of the simplest ways to ensure better search results. Using general phrases can often leave you with thousands of results that have little to nothing to do with what you’re looking for.
Quotation marks are typically very useful when performing an online search. Most search engines recognize it as meaning “search for this exact phrase.” So, when you know the business or idea you’re looking for, it may be best to search for it in quotes.
All of these suggestions are incredibly simple and extremely useful. Taking these into account when you’re searching online can drastically improve your search results.
If you’d like more advice on performing better online searches, check out this article.
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